Animation videos for branding: Traditional or Computer

Usually Animation can be used in brand building can be divided into two categories:

Traditional animation technique frame-by-frame and stop motion technique and Modern animation like motion graphics and 3D computer animation

The main difference between traditional animation and computer animations is the creation process.

But how these can help in branding?

We see cartoon animations videos of many big brands like Coca cola, mobile brands like mi, cloth brand like Raymond etc. are using these videos to reach people of different countries across the world.

Why those big brands chosen animation videos?

Because animated videos and motion graphics will tell their story in simple and proper manner to their audience.

But creating these videos needs skill for developing animation, various skill sets are involved to develop traditional animation as opposed to computer animation.

Animation has considered as conventional way of brand storytelling after the advent of the internet and related technologies.

Both traditional and computer animated videos have its pros and cons

So depending on your brand story and requirement you need to consider which one to select

Animation Company in Bangalore like visual connections helps you to create videos according to your requirement.

If you looking for animation videos for brand building, we will create customised animation videos like testimonial videos, explainer videos, advertising videos and many more.